Land Rover Bahamas

What does a British automotive manufacturer who built its brand around the idea of “taming the American West” have to do with the sandy shores and tourist ports of the Bahamas?

Quite a bit, it turns out. Because of its proximity to U.S. soil, hordes of the rich and famous keep permanent vacation homes on the sunny chain of islands. And when they hit the islands for a long getaway, they like to cruise the isle in style.

For their site, we emphasized powerful images that appealed to prospective buyers’ collective sense of adventure, style and luxury. We built that over a framework of custom site content and carefully researched search data to help edge out competing high-end auto dealers in the region.